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United Launch Alliance unveils website that lets you price out a rocket 'like building a car'
This morning, United Launch Alliance CEO Tory Bruno unveiled a new website that allows satellite makers to figure out what it will really cost to launch a vehicle on one of ULA's rockets. Just like checking out on Amazon, the website allows you to save your rocket and submit it to ULA to start the process of finalizing a launch contract. The sticker price on the rocket is just the tip of the iceberg, Bruno said at a press conference this morning in Washington, DC.

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