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Behind the scenes: How Alibaba Cloud powers the largest shopping holiday in the world
On Singles Day, China's largest shopping holiday, the engineers at Alibaba Cloud suit up for battle. Started in 2009 by Chinese ecommerce giant Alibaba, Singles Day has since evolved well beyond a day of discounts and price-cuts. The main reason why Alibaba Cloud is able to pull off Singles Day is because, like Amazon Web Services and Microsoft Azure, its proprietary. Once traffic has been directed to the closest data center, Alibaba Cloud's server load balancer will distribute requests to different servers.

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