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Instagram co-founder: 'you have to be willing to disrupt yourself'
Also, we balance each other out, there are times when I'm very stressed and he's very calm, and vice versa. I remember one meeting where we screened a video showing the impact Instagram was having across the world. We've learned the value of data to Instagram, so we want to bring that to other people. Entrepreneurs should use a variety of different Instagram tools to tell their story, using their Instagram feed, but also experimenting with Stories and even posting live.

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