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Either think like a startup or risk extinction
While Uber, Grab and Ola have revolutionised the taxi industry, in the near future, this industry might be disrupted further with the onset of driverless cars. While disruption has grown within businesses, they're not immune to rising customer expectations as startups compete for user acquisition through the personalised experiences. Coming back to the Fortune 500, enterprises are cognizant of the fact that they don't expedite internal disruption at their own peril.

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