Noida-based startup MobiQuest Mobile Technologies has raised an undisclosed amount of funding from digital wallet Paytm. The investment was concentrated on MobiQuest loyalty platform m'loyal. MobiQuest's loyalty platform m'loyal integrates with brand POS and other social, web and mobile channels to capture customers. M'loyal is a self-serve platform which claims to have over 100 brands as clients and a database of 80 Mn consumers. Vineet Narang, CEO MobiQuest said, We are excited to partner with Paytm and leverage the huge consumer base of the platform.