The sale will see cashback offers, daily prizes as well as Paytm Gold to be won. Paytm Mall says that the sale will offer 100 percent cashback on smartphones for 25 lucky shoppers every day and a chance for 200 customers to win Paytm Gold daily during the Mera Cashback Sale. The company says that it is offering a total of Rs 501 crores worth of cashback during the sale.
It is part of the four-day Mera Cashback sale starting on 20th Sept. Paytm Mall, owned by Paytm Ecommerce Pvt Ltd, on Tuesday, announced the launch of Lucky Lifafa which offers surprise gift after every order during the four-day 'Mera Cashback Sale'. We will be giving away exclusive deals and exciting freebies with every order placed on the platform.
The big boys are flush with capital to take on each other. Flipkart last month raised $2.5 billion from SoftBank and Paytm Mall received $200 million from Alibaba in March. Seattle-based Amazon has no shortage of ammunition, particularly after Jeff Bezos committed investments to the tune of $5 billion in India. Big discounts and cashbacks are on offer as each player looks to expand its business amid cut-throat competition.
One97 Communications, the parent company of Paytm, is reportedly in talks to acquire Bengaluru-based online travel company Via.com. The acquisition will be in a bid to strengthen the travel and hospitality services offered by Paytm. The travel marketplace team is headquartered in Bengaluru and has about 150+ members in the last 12 months. In the past, Paytm has partnered with Booking.com to facilitate accommodation bookings on its online travel marketplace.
One97 Communications' Paytm is in discussions and likely to acquire online travel company Via.com as it doubles down on its travel and hospitality business. Paytm has held preliminary discussions although a term-sheet is yet to be signed, according to some people aware of the developments. The valuation of Via.com could could hit as high as $80 million for the sale, according to the source VCCircle.
As e-platforms are setting the celebratory tone ahead of festive season, Paytm Mall is latest to join the chorus. The company announced 'Mera Cashback Sale' from September 20 to September 23, offering assured cashback on all top selling Apple products. The 'Mera Cashback Sale' would offer up to Rs15,000 cashback on iPhones including a flat cashback of Rs 6,000 on iPhone 6 32 GB. Besides, Paytm Mall wouldoffer 100% cashback to 25 lucky smartphone customers every day during the four-day sale period.